We are building the Mecca for
circular fashion
discovery
Our Mission
Australia's rent-a-rack and consignment boutiques process thousands of pre-loved items every week. They're the unsung heroes of circular fashion - curating, managing, and presenting secondhand clothing with care.
But their reach is local. A buyer in Perth can't discover the perfect vintage Chanel blazer sitting in a Sydney rack. GOCO changes that.
We digitise the boutique. We connect the network. We make every rack shoppable to every buyer in Australia.
"Store-first, network-connected. Your physical racks, with a digital reach. We help you sell more of the inventory you already have."
GOOD ORDER COLLECTIVE
The platform powering circular fashion commerce, community and discovery.
GOCO Discovery
Think of GOCO Discovery as your guide to Australia’s best resale boutiques. Find new places to explore, build your own shopping trail, and discover boutiques you can visit in person or shop online through GOCO Shop.
GOCO Shop
Think of GOCO Shop as digital window shopping for Australia’s best resale boutiques. Browse their racks from anywhere, discover one-of-a-kind pieces, and check back often because the rails are always changing and every item has a limited time to find its next home.
GOCO Edit
The discovery engine for our community. Submit buyer briefs through the Edit for boutiques to pull items for buyers to shop.
How to Shop GOCOSHOP
A simple buyer journey: discover local boutiques, find pre-loved pieces, and connect directly.
Browse
Explore the boutique directory or marketplace to find pre-loved fashion near you or Australia-wide.
Find what you love
Filter by style, size, rack and boutique. Save items to your Good Finds. Or submit your own specific GOCO Edit request to participating boutiques.
Shop or connect
Complete your purchase online or view in-store. Because every item is one of one, online orders are subject to final availability confirmation.
Collect or receive
Choose Click & Collect from a local boutique, or have your item shipped to your door from anywhere in Australia.
